Yo Buddy
Summary
My Role
- Identification of the main problem in the new normal
- Finding a possible solution for the problem
- A prototype design with the concept
Results
- Shortlisted in 250 out of 1200 entries
- Gained empathy towards common public and their mental issues
Problem
Few effective Digital counselling apps
- No proper government or private counselling
- Apps not trusted for counselling or therapy
Greater impact on GDP
- Affected individual is not aware about the stress
- Ignorance leads to more problems
- Impacts the individuals personal, professional & social life

Persona

Name: Deepa Ram
Designation: IT Analyst @ MNC
Gender: Female
Family Setting: Nuclear Family (2 adults, 1 autism kid)
Income: 30k per month
Education: Graduate
Main expense: Child’s education • Therapy fees
Feelings:
Values & Goals: To take care of their Child with Autism and provide a good education
Pain points: Due to covid-19 all the Psychologist and special schools(special educators) are closed down. • No guidance available • difficult to take care of job and family, especially child
Fear: No Expert guidance
Mind mapping increases your creativity and productivity

My Process
Brainstorming
Mindmap
Hi-Fidelity mockup
Tools used
Figma: For User Interaction design
Miro: For Brainstorming with the team members and creating the mind map
Explorations
SOLUTIONS & IDEAS
A solution that will cater to every people, who are affected by COVID-19 and endure mental and physical stress.
A that will literally empathize and interact with the users, give them a digital pat on their shoulders and give them trust to overcome their psychological problems through TRUST that proves ‘I am here for you” at all times.An aggregator of Counsellors, Talk therapists, Fitness Trainers, Child Psychiatrist & Nutritionists empowering the lives of people by constantly boosting their confidence to survive and overcome the uncertainty in our economy caused by Covid-19.
A Digital-human and more than a friend that can be trusted by people to share their mental issues, that can’t be shared within family and friendsSolution
HOW DOES OUR SOLUTION ADDRESS THE IDENTIFIED PROBLEM?
Have you embraced loneliness during this covid-19 lockdown, though you are free to movie inside your home with your family?
Have you seen a mom struggling to take care of her hyperactive child, with no experts to assist her as all the clinics and daycares are closed now.
Our product is embedded with service minded experts in psychology and physiotherapists, available for one-to-one conversation at a required and scheduled time.
An elder member in a family is always the treasure of its own. Our product will have a group of educated elders online from their residence and able to talk to users out of their stressImpact
During the 2 weeks of research, I spoke to various kinds of people and 1 specific use case hurt more than any other.
The mother of a child with autism doesn’t have anyone to assist her or her child as all the doctors and therapists have abandoned them. My friend who is a child Psychologist gave the advice required. The mother is a working woman and has to work from home at the same time has to play with her hyperactive kid full day and she is unable to allocate few hours of time to sleep. This has made her health worse now.Through our product, we believe to consolidate all the experts in the Psychology and Physiology render their service to as many as people in India and reduce their mental stress and bring back their life to normal mode rather than a survival mode.
UI Design




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